NETFLIX RIVAL REDBOX INSTANT LAUNCHES IN THE US

Redbox, in partnership with Verizon, has been gearing up its Instant service and finally launched today in the US. For $8 per month, customers can get unlimited movie streaming and four one-night DVD rentals every month. Redbox and Verizon announced a joint venture to launch Instant back in February of 2012. Users will be able to stream content via iOS, Android, Xbox 360, Samsung connected TVs or Blu-ray players, and Mac or PC. Redbox Instant does have some catching up to do in terms of streaming titles. Major competitor Netflix currently has around 14,000 streamable titles available in the US while Redbox Instant only has around 4,600 titles. However, Instant’s four one-night DVD rentals included in the $8 monthly subscription, may be enough to attract people.

Source: Redbox Instant by Verizon